Importance of color calibration for e-commerce

Hey,

Today, I was surfing for some good example of eComerce sites and found many very good examples, every one has done a very good job on presentation, navigation, different functionality for product gallery etc. etc. but only missing element I found and its a most important called “Color Calibration” for product photography, at-lest that part of eComerce site should look consistence and smiler to every one and have feeling of actual product, and if we can think of consumer rights it is important.

I am really not aware about if some one has invented the codec yet to identify the colors of native system (by image it self), BUT this is the area that can change the life of ecommerce and break records of AVATAR.

Looking forward for getting your comments on the same…